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Suppose that you’re planning to go to a stadium to watch a soccer match. On game day, you probably wear your favorite team colors to cheer your team. But in a skateboarding competition, you wear any color you want. In both cases, you go to a sports event but certain circumstances and dress codes make you dress properly for any occasion. Organizational culture follows the same rule. In this article, you’ll read more about the definition of...

Nowadays, we can see hashtags on almost every social media platform we use. These metadata tags first appeared on Twitter and then found their way to all of our online social interactions. In this article, we will see what a hashtag is, and how we can use it to promote our business.   What Is a Hashtag? A hashtag is any word or phrase that comes after the hash symbol (#), without any punctuation or spacing. The hash symbol or the pound...

You might have heard about the new buzzword, NFT. NFTs have recently become a big hit. Last month, a famous digital artist, called “Beeple” sold an NFT of his workfor $69.3 million! Yes, someone paid that much for a digital token. But what is NFT? Is it really worth it?   What is NFT? NFT stands for non-fungible token. These tokens are digital content pieces that are linked to the blockchain. Blockchain is the digital ledger that...

Nowadays, knowledge of the Go language is one of the highest-paid skills. Go is one of the most rapidly evolving programming languages. When there are dozens of programming languages to learn and use, then why Go? What is it? Where does it come from? What are the advantages and disadvantages of using Go? Where should we use it? In this article, we will see the answer to these questions.   What is Go? Go, aka Golang, is an open-source...

Let us start with the first real example of "Digital Twins": The Apollo 13 mission, in 1970. About 210,000 miles away from earth, something went wrong with the tiny spacecraft. Three astronauts were trapped inside the damaged cabin. Astronauts and the mission control used 15 simulators at NASA to save the mission and rescue the astronauts. A simulator by itself is not a digital twin. The crew constantly adapted and modified the simulations to...

Several factors can determine the success or failure of a business. As you may know, customer satisfaction plays a critical role in every business. Since happy customers greatly influence the business growth, you should mainly focus on your customer requirements. Measuring customer satisfaction helps you identify the strengths and weaknesses of your organization. It also allows you to improve the quality of your products and services. In this...

The world’s leading IT research company, Gartner, introduced the Internet of Behavior (IoB) as a technology trend of 2021. Big companies like Google, Amazon, Uber, and Apple use IoB to improve their services. But what is IoB? In this article, we’ll explain what it is, what the benefits are and what the downsides can be.   What Is IoB? We are familiar with IoT. IoT or the Internet of Things is a network of interconnected “things”...

Nowadays, managers should handle multiple tasks and projects at the same time. Since there are lots of details to consider, managing is not an easy task. Therefore, whether you work for a large company or a small business, you need to use some project management tools. Project management tools are key to running an effective group project. Managers use these tools to improve team productivity and to successfully complete different phases of their...

Small businesses often ignore the importance of human resources department. Although HR management is not taken seriously in small companies, it can determine their success or failure. In fact, HR management plays a critical role in every business, regardless of its size. Here, we’ll walk you through some of the main responsibilities of HR department and explain how it helps your company.   What Is the HR Department? Employees often...

Have you ever wanted to control your lights remotely, or brew coffee with your smartphone while lying on the couch? Do you like your coffee to have the same amount of milk and sugar every day? Or do you want to activate your washing machine while working in your office? You can find all these features in a smart home. Some people forget to switch the lights off or turn the heat down before leaving the house. These people are likely to be...